Digital Hour

01.12.2021

Digitalisation has played a key role in Kesko’s transformation in recent years. On 1 December 2021, we held Kesko Digital Hour, a virtual investor event that focused on digitalisation and data utilisation, with presentations by Kesko’s Chief Digital Officer Anni Ronkainen and Chief Financial Officer Jukka Erlund.

Digitalisation and customer experience are two complementary central themes in Kesko’s strategy. In many areas, Kesko can be considered a forerunner in trading sector digitalisation, but we can still identify plenty of further untapped potential in digitalisation and data usage.

Kesko’s two key objectives in utilising digitalisation are to improve customer experiences and to increase the efficiency of our operations, and consequently bring costs down. At the Kesko Digital Hour investor event, CFO Jukka Erlund and CDO Anni Ronkainen expanded on these themes.